Call for Lightning Round Proposals: ACRL LMOIG- (Greater NYC) Library Marketing Initiatives in the Time of COVID

Call for Lightning Round Talks
Library Marketing Initiatives in the Time of COVID

ACRL National Library Marketing and Outreach Interest Group  – Greater NYC Meetup
Fall 2021 Virtual Meeting

Friday November 19, 2021 via Zoom (3:00pm-4:30pm eastern time)  

Submission form:  (deadline: Nov 1, 2021)

Since March 2020, libraries have had to quickly adapt in how we engage in our marketing and outreach activities. Library marketing has vastly changed since COVID and we must plan and prepare how we deliver library services during this “new normal”.

For our fall 2021 meeting, we are seeking creative, innovative, and succinct “lightning round” presentations (10-15 mins) that explore the following issues surrounding the pandemic :

1.   How have you been promoting virtual library services to specific target audiences?
2.   What types of engagement have you been experimenting with on social media?
3.   What new online tools do you use to promote and communicate with your target audiences?
4.   How have you revised your library marketing planning since the pandemic?
5.   Report on any successes and/or failures, and lessons learned from your event planning

Complete the proposal form today! ——- >    (deadline: November 1, 2021)

About the ACRL National LMOIG Interest Group:

Launched at the 2014 ALA Annual Conference, this interest group encourages regional meet ups around the U.S. as a central initiative. The ACRL National Library Marketing and Outreach Interest Group has been created for Academic Librarians interested in Marketing and Outreach. This group is open to all.

For more information, please request to join our Facebook group at


Mark, Maria, and Jessica

Mark Aaron Polger, Co-Chair
Coordinator of Library Outreach
College of Staten Island, City University of New York (CUNY)

Maria Deptula, Co-Chair
Associate Director
Online Campus at Berkeley College

Jessica Kiebler, Co-Chair
Instructional Services Librarian
Pace University Library