Call for Proposals for Library Marketing and Communications Conference 2016 – Due April 29!

Library Marketing and Communications Conference Banner

2016 Library Marketing and Communications Conference
Dallas, TX, Nov 16,17, 2016
Crowne Plaza Dallas Near Galleria Addison

Organized by the Library Marketing and Communications Group

Facilitated by Amigos Library Services

About the Call for Proposals

The 2016 Planning Committee of the Library Marketing and Communications Conference (LMCC) is interested in receiving proposals for presentations that showcase the tried and true, the latest trends, and the best practices while providing practical tips and takeaways that can be immediately applied to any library’s communication and marketing efforts. We’re looking for speakers who have done this work long enough to have experiences and lessons to share.

You should have enough content to fill at least 45 minutes, not counting Q&A. You’ll be able to share handouts and slides with attendees electronically.

To learn about our first conference in 2015, go to

To see the program from that 2015 event, go to

Potential Presentation Topics

Suggested topics include, but are not limited to, these concepts:

  1. Communications campaigns / Media relations
  2. Social media plans / Tips / Analytics
  3. Marketing / Communication plans
  4. User Experience / Customer service
  5. Collaborations / Partnerships
  6. Community engagement projects
  7. Planning and promoting programs
  8. Market research / Surveys / Focus groups
  9. Branding strategies / Projects
  10. Technology / Apps / Websites / Software
  11. Graphic design / Production
  12. Communications / Support / Management of internal staff
  13. Political strategy / Bond issues / Budgets
  14. Effective PR / Messages / Value statements
  15. Promoting electronic resources
  16. Pop-up libraries / Services outside of buildings

Criteria for Acceptance

Presentations will be evaluated in a blind review process according to the following criteria:

Speakers’ knowledge and experience
Useful / practical learning objectives
Topics’ broad appeal
Clarity of description
Interactive elements

Guidelines for Submitting Presentation Proposals

Submission Deadline: 5 p.m. Eastern Time on April 29
Notification of Presentation Approval: May 27

Every lead presenter (listed on the form as Presenter #1) will get an email confirming the receipt of the submission form.

Please Note:

Speakers will be responsible for registering for the conference, and for arranging their own travel and lodging. Accepted speakers must register by July 13 and pay the Early Bird Registration rate of $299. Please also book your hotel room, via this link, by July 13:
2016 Library Marketing and Communications Conference, sponsored by Amigos Library Services

However: Do not book any travel until the Planning Committee has assured everyone that we’ve met our hotel contract requirements. This should happen by July 15. It’s safe to register for the conference and to book the hotel before then, because if we need to cancel the whole event, your registration and room bookings will be automatically cancelled without any penalties.

A/V Info:
Speakers will need to bring their own laptops to present from. LMCC will provide projectors, screens, podiums, and mics. Wi-Fi will be available, but not necessarily stable, so download everything you can so you don’t have to depend on Internet access during your session.

How to submit a Proposal:

Ready to fill out the Presentation Proposal Form? Click here:


For any additional questions, send email with the subject line “LMC Speaker Questions” to:

General Questions About Speaking:
Joan Barnes:
Community Engagement Librarian
University of Nebraska-Lincoln

Questions About the Proposal Form:
Emily Glimco:
Marketing and Communications Associate
Northbrook (Ill.) Public Library

About John Pell

John Pell is an assistant professor and librarian at Hunter College in New York City.

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